Kogod Does NYC: The New York City Site Visit Trip
Many students choose American University’s Kogod School of Business when pursuing careers in public policy, law, government, and international relations—after all, what better place to be then Washington, DC for MBAs looking to accell in those fields?
However, students interested in the fields of media and marketing only need to look a bit further north to find the same kind of opportunities. This January, 75 Kogod students will travel to New York City for the 11th annual New York City Site Visit Trip and experience for themselves the inner workings of 22 media and marketing companies.
The special trip offers students insight into different career paths, industry trends, and organizational cultures, all while facilitating all important networking.
The trip was launched in January 2003 with 63 students and 13 sites. Over the years, it has grown to include as many as 90 students and 26 sites. Many site visits are hosted by AU alumni currently working in some of the most well-known media and marketing firms and companies in the country, such as Estee Lauder, FOX News, and Ketchum.
In addition to visits with these firms, students have the opportunity to connect with alumni at a networking reception held on the second evening of the trip. “Students often forge powerful connections with AU alumni at the evening reception,” said Bridget O’Connell, director of outreach and marketing at the Career Center. “Many times, those connections lead to informational interviews and even job and internship offers.”
This year’s reception will be held on Wednesday, January 8 at the 3 West Club, located on 51st Street in midtown Manhattan, and will include hors d’oeuvres and a cash bar. The event will serve as a forum for alumni to meet students interested in the fields of media and marketing and to share their career experiences and insights. It costs $10 per person to attend but students get in for free.
To register for the Student-Alumni Networking Reception on January 8, please click here. All alumni currently employed or seeking employment in the fields of media and marketing are encouraged to attend.
