If you like wine and the temperate Northern California breeze, you may want to look into the UC Davis Wine Executive Program. In its 14th year, this unique program is designed to teach the fundamentals of winemaking and the management skills necessary to be profitable in today’s wine industry.
Some of the biggest names in wine have sent executives to attend this program—wine industry decision-makers from major wine making regions of the world including 15 US states, France, England, Italy, Australia, China, Chile, Argentina, South Korea and Canada have attended— but investors, developers, entrepreneurs who are looking to enter the wine business can also benefit from the knowledge they’ll gain.
“The Wine Executive Program is an excellent overview of the wine industry from Grape to Bottle,” said Chase Cambron, VP Operations, Constellation Wines U.S., Clos Du Bois Winery. “The presenters are top notch and engaging. The topics are extremely relevant to today’s challenges in the wine industry and I would recommend this program to anyone desiring insight into the extremely dynamic and complex industry”
Sessions are designed to expand on topics ranging from building one’s financial acumen and expanding a company’s current marketing and branding strategies. Participants will be introduced to the latest state-of-the-art technologies and processes for making and selling. And perhaps most importantly, those in the program will network and develop relationships with key wine industry leaders that will continue after the program ends.