Mason MBA Alum Spearheads Upset Victory in Panama Presidential Election
One George Mason School of Management MBA alum, Jonathan R. Snowling ’11, recently spearheaded an upset victory for his client Juan Carlos Varela in the race for the Presidency of the Republic of Panama.
Snowling has spent the last two years as a general consultant and campaign director at SR Strategic Communications, a political marketing and corporate public relations group, helping to guide Varela’s political campaign to impressive victories in both the 2013 presidential primary and the 2014 general election.
Snowling, a Maryland native, says he was fascinated by politics, media and the art of film since he was a boy so it only seemed natural to pursue a career in a field that combines each of those interests.
“We help our clients identify and strategically select the best target markets and enhance their brand positioning with the most effective selling proposition to achieve their goals,” says Snowling.
Snowling says much of his global experience came from his time in the Mason MBA program working on team projects and experiencing a weeklong global residency.
“The team projects fostered a rewarding collaboration and interaction with a truly diverse and talented group of individuals. A tremendous amount of knowledge can be gained by working together with students who have very different experience sets and business backgrounds since everyone is learning from each other.”
He added:
“My time in Mason’s Part-Time MBA program was an intensely demanding and rewarding period. I was surrounded by outstanding faculty and an amazing group of students who were constantly debating ideas, business concepts, and strategies. The students were focused and intent on getting the most out of the program and they were always willing to offer useful feedback and advice.”
What’s next for Snowling’s future?
“The victory in the Varela race was a major milestone achievement for us in gaining our first set of international and major presidential level wins,” says Snowling. “Naturally as the next longer term ‘big goal’ we would like to take the lead in guiding a U.S. presidential victory.”
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Max Pulcini
Max Pulcini is a Philadelphia-based writer and reporter. He has an affinity for Philly sports teams, Super Smash Bros. and cured meats and cheeses. Max has written for Philadelphia-based publications such as Spirit News, Philadelphia City Paper, and Billy Penn, as well as national news outlets like The Daily Beast.
