The Rutgers Business School in New Brunswick, New Jersey recently announced announcing that its joint Mini-MBA in Digital Marketing and Digital Marketing Certificate Program with University of Notre Dame’s Mendoza School of Business were included in Value Colleges 2017 list of ‘Top 30 Best Value Digital Marketing Certificate Programs.’
The list was tabulated based on data culled from U.S. News and World Report, Payscale, College Scorecard and Integrated Post-Secondary Education Data System. According to Rutgers Business School Executive Education (RBSEE) program manager Christina Murphy, programs on Value Colleges’ list “empower, inform and arm these professionals with the information, tools, frameworks and best practices to successfully leverage digital opportunities and advance their careers forward.”
Both RBSEE’s Mini-MBA in Digital Marketing and the Digital Marketing Certificate Programs—available as either an accelerated five-day in-person program or a 12-week go-at-your-own-speed online offering—enable participants to “evaluate, identify and measure digital initiatives, including digital marketing strategy, search marketing, content marketing, social media, omnichannel marketing, analytics and ROI.”