Sometimes it pays to be too cool for school. Microcoaching, a video game start-up co-founded by Georgetown McDonough MBAs, has been named to Inc. Magazine’s 2017 Coolest College Startups list. Inc.‘s 16 Coolest College Startups were selected from universities across North America based on the originality of the idea, the pitch and growth potential.
Founded by Emre Ruhi (MBA ’17) and Dan Tasch (MBA ’17), Microcoaching is an on-demand video game coaching marketplace. The service connects gamers to experts in real-time through an innovative, proprietary web application. The platform operates entirely in-browser, with no downloads, setup, or configuration to provide a seamless customer experience. Customers who sign up for the service can be coached by some of best video game players in the world, who provide personalized assistance to customers in real time.
Jeff Reid, founding director of the Georgetown Entrepreneurship Initiative, said the following of Microcoaching and its founders:
“Emre and Dan are stellar examples of ‘Hoyapreneurs’ who are using the power of entrepreneurship to solve important problems. I want to thank the Georgetown community for rallying behind them by voting for them in this competition. It is exciting to see our students recognized in this ranking for another year.”
The startup is no stranger to accolades: Microcoaching won SoFi’s entrepreneurship competition and placed in the top 64 tech companies in Washington, D.C., in 2017. It recently received seed funding from J. Hunt Holdings, but the company’s model is based on taking a percentage of the money players pay their coaches.