The Georgia State University J. Mack Robinson College of Business has recently named alumnus Tim Bohling to the newly created role of Chief Marketing and Communications Officer (CMCO) and Professor of Practice.
New Robinson College of Business CMCO Tim Bohling.
The new role of CMCO will work alongside the Robinson leadership team to head the development and implementation of communications strategy at the university. Bohling comes to the role with twenty years of leadership and research experience. His past work has covered a span of fields, from brand management and communications, digital marketing, product development, analytics, go-to-market client engagement, and more.
“We are excited to have a leader of Tim’s stature as Robinson’s inaugural Chief Marketing and Communications Officer,” said Richard Phillips, dean of Robinson College. “I look forward to working closely with Tim as we create the business school of the future.”
Bohling is also an alumnus of Robinson College, graduating in 2012 from the Executive Doctorate in Business program. His research, which is focused in the areas of customer relationship management, digital marketing and more, will also be a part of his new role as Professor of Practice. “Time is the consummate practitioner scholar,” Dean Phillips added. “We look forward to having him share his leadership expertise in our graduate student and executive education programs.”
Bohling himself commented on his excitement at rejoining the Robinson College community, noting the high quality of students, faculty, and scholars at the university that are constantly making important contributions that improve the business world. “I look forward to help elevate the Robinson brand and contribute to the development of a new generation of business leaders,” Bohling said.