Feb 5, 2015
McDonough Professor Set to Receive AMAF’s Wilkie Award
Alan R. Andreasen, professor of marketing at the McDonough School of Business, will receive the 2015 William L. Wilkie “Marketing for a Better World” Award. The award is being presented to him by The American Marketing Association Foundation (AMAF).
“I feel honored to receive this award, said Andreasen told the McDonough website. “It’s important that the American Marketing Association Foundation recognizes the significance of marketing contributions beyond the commercial sector.” Continue reading…
