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Aug 14, 2018

Crypto Regulation, Military Experience in Business School, and More – New York News

Military Experience

Let’s explore some of the most interesting stories that have emerged from New York business schools this week.


Crypto Market Raises $13 Billion Since 2014, Amid Zero RegulationColumbia Business School News

Columbia Business School’s Thomas Bourveau recently co-authored research, which analyzed 776 initial coin offerings (ICOs) shared between April 2014 to May 2018 to reveal a number of key insights into regulating the decentralized platforms that comprise the current cryptocurrency market, as well as the “value of disclosure in this fast-growing global unregulated market.”

According to the article, the market offers “virtually zero protection for investors since issuers are not required to register with any securities market authority.” Moreover, issuers are “not required to provide periodic financial or non-financial disclosures.” Crypto market participants prefer “self-regulation” and decentralization to securities regulation, although it’s unlikely that the “ICO market will remain completely unregulated for much longer.”

The research, which was co-authored by LBS’s Emmanuel De George, the University of Utah’s Atif Ellahie and Daniele Macciocchi, highlights characteristics of successful ICOs, which includes “disclosure of the source code; provision of genuinely informative white papers; substantial social media activity; disclosure of vesting periods for founders’ tokens; and issue of tokens that are well rated by crypto-market information intermediaries.”

You can read the full article here and the full working paper here.

Applying Military Experience To a Sustainability ChallengeJohnson Business School Feed

Johnson Association of Veterans VP of Community Relations Jason Buselli (MBA ’19) recently wrote about his experience using technology to solve “security problems of the Afghan National Police” to his semester working on the KAZNET mobile crowdsourcing platform in Kenya as part of Johnson’s Sustainable Global Enterprise (SGE) immersion.

According to Buselli, KAZNET was “developed by the International Livestock Research Institute (ILRI) and funded through a USAID grant to help alleviate data asymmetry within the livestock value chain in Kenya.” Data asymmetry contributes to exploitation of small holder farmers by traders and brokers.

The platform uses “contributions from mobile users to collect, synthesize, and distribute livestock market prices.”

Buselli writes of his semester in Kenya:

“I have gained invaluable exposure to work in emerging markets, in-field consumer research, value discovery/development, market sizing, tech platform monetization, financial modeling, and implementation strategy development. I am confident that I can apply the business skills I gained through the SGE immersion to my internship [at Johnson & Johnson’s Janssen Pharmaceutical Companies] this summer.

You can read the full article here.

Summer Camp Introduces Students to World of BusinessRutgers Business School Blog

Rutgers Business School recently held its fifth annual Summer Camp, which hosted ninety high school students at its Livingston campus, over the course of seven days.

Assistant Professor of Professional Practice in Finance and Economics Ron Richter says, “The camp allows high school students to experience business and college life in a manner that allows them to make informed decisions about the next chapter in their lives.”

Yvonne Tang, a camper who took part in this year’s session, writes, “The Rutgers Business School summer camp opened my eyes to the world of adulthood and professionalism. Regardless of whether my peers decided they were interested in business, the most important part was that by the end of the week, we learned what business really meant. This learning experience is a must for anyone who thinks they’ll be interested in business.”

You can read the full article here.

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Aug 9, 2018

Which Business School Students Have the Top GMAT Scores?

top gmat score

A strong GMAT score is essential to a stellar business school application. Though the score is universally important to admission, certain schools emphasize a high score on the test more than others. Below, we’ve laid out a list of the 10 business schools with the top GMAT scores for incoming students.

Continue reading…

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Aug 8, 2018

Are Companies Getting Big Data Wrong? – New York News

big data wrong

Let’s explore some of the most interesting stories that have emerged from New York business schools this week.


Columbia Business School Researchers Argue Future of Big Data Lies in Its Ability to Assess Consumers’ Mindset in Real TimeColumbia Business School News

Columbia Business School professors Sandra Matz and Oded Netzer recently published a new discussion paper in the Current Opinion in Behavioral Sciences in which they “address the challenges and opportunities of using big data to benefit both business and consumers based on psychological profiles drawn from information posted on personal websites and discussion forums, and language used on Facebook and Twitter.”

Netzer writes, “Big data usage is quickly evolving. With technological advances in the collection, storage and analysis of large amounts of data, businesses can now gain valid insights on millions of consumers as they go about their daily lives.”

Matz adds, “One benefit of psychological profiling is that the pre-selection of ads based on psychological needs can alleviate the problem of choice overload. It can even help target highly neurotic individuals who display early signs of depression with ads that guide them to self-help pages or offer professional advice.”

You can read the full article here.

When Students Come FirstBizEd

According to the National Center for Education Statistics, upwards of 30 percent of freshman in higher-education in the United States are the first members of their family to do so. However, there is also a direct correlation to dropout rates: first-gen students have a dropout rate that is four times that of non-first generation students. The research also found that only 11 percent of the first-gen students manage to secure a Bachelor’s degree within six years.

The statistics find that the reason for the dropout rates has less to do with personal decisions, and more with the “lack the financial, social, and emotional support they need to navigate college successfully,” says BizEd writer Tricia Bisoux. Several schools, including the Rutgers Business School in Newark and New Brunswick, have altered the way they approach its first generation students.

“At Rutgers Business School (RBS) at Rutgers University in New Jersey, the key to supporting first-generation students is a suite of programs called RBS-PLUS (Pathways Leading to Undergraduate Success), launched in 2013. Delivered through the business school’s office of diversity, RBS-PLUS doesn’t just support its current first-generation and low-income undergraduates. It also reaches out to high school students to offer guidance just as they’re beginning their college preparation.”

You can find out more about the program here.

Facebook Is an ‘Extraordinary Failure in Leadership,’ NYU’s Galloway SaysBloomberg

NYU Stern Marketing Professor Scott Galloway recently stopped by the Bloomberg television studios to talk about the ever-tumultuous Facebook galaxy, dishing out some heavy criticism of Mark Zuckerberg and the tech-giant company as a whole. Watch his interview with the Bloomberg panel here.

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Jul 20, 2018

10 Highest GPA Averages in the Business School World

highest gpa

The role of a GPA in MBA admissions is a hotly debated topic among both admissions officers and applicants. How much does it really matter? Does a low GPA destroy your chances of getting into a top business school?

One of the most important things to keep in mind when considering how your undergraduate GPA will impact the MBA admissions process is the fact that not all GPAs are alike. Far from a standardized figure, GPA and the way it’s measured can vary from school to school- even major to major. For this reason, it can be difficult to use the GPA’s of different applicants as any accurate predictor of success.

An student’s GPA will always be an important part of the admissions process, because it helps tell admissions officers about past academic success. Still, admissions officers are well aware of the high level of variability between GPA scores. Taking this into account, most officers working in MBA admissions will always look for more to an individual’s story than just the GPA. Numbers like a GMAT/GRE can often paint a much more exact picture of future academic success than the highly variable GPA. Designed for standardization and to test individuals on the specific challenges of an MBA, a GMAT score allows admissions officials specific insight into each application.

When considering GPA, a general rule of thumb is to not ride or die by this numberwhether for better or for worse. A low undergraduate GPA doesn’t necessarily spell disaster for one’s MBA ambitions, and even a perfect 4.0 can’t save an application if the other factors don’t add up.

Overall, the exact number of an undergraduate GPA may be less important than the story behind it. If your low GPA was a result of illness or another external factor while in school, personal statements on the application are a great opportunity to give context behind the numbers and help tell your story to admissions officials.


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Nevertheless, getting a sense of the average undergraduate GPA for your prospective programs can help give provide crucial insights. Class profiles and statistics for business schools throughout the country can give prospective students a good sense of the typical student looks like in each program, and help applicants decide if they’ll be a good fit.

Below, we take a look at the top 10 MBA programs with the highest average undergrad GPA. Take a closer look at these top schools to get an idea of the average student in each program- and your potential future classmates.

10 Highest GPA Averages for MBAs

1. Stanford University Graduate School of Business

The highest GPA average for MBA students in the U.S. belongs to the class at the Stanford University Graduate School of Business. For the Class of 2019, the average undergrad GPA was 3.74. This is down slightly from the school’s 2015 average of 3.75.

2. Harvard Business School

Often jockeying for position with Stanford, HBS took the number two spot this year with an average undergrad GPA score of 3.71. Three years ago, HBS still loomed large with a 3.66 average, and it just keeps getting higher.

3. Haas School of Business – UC Berkeley

Staying on the heels of Harvard, the Haas School of Business at UC Berkeley takes a top spot today with an undergraduate GPA of 3.7. This is a slight increase from the school’s 2015 average of 3.66.

The Haas School of Business GPA average for MBA applicants rose from 3.66 to 3.7 since 2015.

4. Yale School of Management

Significantly up from its GPA average of 3.6 in 2015, the Yale School of Management today has one of the highest undergraduate GPAs in the country at an average of 3.69.

5. Booth School of Business – University of Chicago

The MBA at University of Chicago’s Booth School of Business has consistently maintained one of the top GPA averages for programs in the U.S., up from 3.59 in 2015 to 3.6 this year.

6. The Wharton School – University of Pennsylvania

The Wharton School, consistently recognized for having some of the country’s top business programs, is nothing if not consistent. With a 3.6 average for incoming students between 2012 and 2015, Wharton maintains a perfect 3.6 average GPA this year as well.

7. Kellogg School of Management – Northwestern University

Northwestern’s Kellogg School of Management is another school where consistency is key. From 2014 to today the school has remained at an undergraduate GPA average of 3.6

The average Kellogg undergraduate GPA for MBA students has stayed at 3.6 since 2014.

8. Tuck School of Business – Dartmouth College

The average GPA for incoming students at Dartmouth’s Tuck School of Business has gone up and down throughout the years, but has consistently stayed among the highest in the country- down slightly from 3.52 in 2015 to 3.51 this year.

9. Columbia University – Columbia Business School

The Columbia Business School has always received distinctions as one of the top MBA programs in the country, and their average GPA for incoming students at 3.5which has stayed the same for more than five yearsis no exception.

10. MIT – Sloan School of Management

Typically placing much higher on the list, the average Sloan School of Management at MIT has decreased in recent years, from 3.54 in 2015 to 3.49 for this year’s incoming class. The number nonetheless still remains among the highest average GPAs for MBA programs throughout the country.

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Jul 12, 2018

Improv, Luxuries, and Napoleon: Check out These 10 Unique MBA Courses

Weird Classes

Business can often be unfairly characterized as a dry field. But not every business school course fits the stereotype. Check out these 10 unique and interesting MBA electives.

Napoleon’s Glance

Columbia Business School offers this fascinating course in strategic intuition. The curriculum uses the teachings of early strategy literature as its foundation, though the bulk of readings and lectures are based on the content of two contemporary books on the subject: Napoleon’s Glance and The Art of What Works. William Duggan, the author of both books, leads the course. Duggan is a strategy expert and won the Dean’s Award for Teaching Excellence in 2014.

Food and Agribusiness

This Harvard Business School course allows MBA’s to delve into the study of the global food industry. This course is helpful for B-schoolers specifically seeking a career in agriculture, or simply those pursuing consulting or investment banking, since the food industry is so expansive. The course explores the nuances of agribusiness, including how the once strictly local industry has become increasingly globalized.

Luxury Marketing

Another eyebrow-raising Harvard Business School course, Luxury Marketing helps students understand the nuances of luxury brand management. Specifically, the class will be structured in terms of three larger topics: The art of creating luxury brand equity, understanding the luxury sector, and the future of luxury. The course has seen lecturers like world-famous fashion blogger Chiara Ferragni.

Image result for harvard business school building

HBS doesn’t just offer traditional MBA courses. Students interested in the finer things can also study Luxury Marketing.

Improvisational Leadership: In the Moment Leadership Skills

Improv as a means of facilitating team building and creative thinking is a growing trend in business. That’s why MIT’s Sloan School of Management offers an entire course on improv in business. The first two weeks essentially function like an Improv 101 course, with students learning the fundamental principles of improvisational performance. The subsequent four weeks focus on application, allowing students to practice applying improv principles to real-world business decisions.

Sure, it’s not Second City, so don’t expect students to make a Comedy Bang! Bang! appearance any time soon, but the course can help one develop skills not actively taught at most other business schools.

Leveraging Neuroscience for Business Impact

At University of Pennsylvania’s Wharton School, the faculty understands the value of understanding the human brain in honing business acumen. This course demonstrates just that, as it educates MBA’s in the most recent neuroscience breakthroughs and how this information can be used to predict consumer behavior, manage employees, build teams, and enhance workplace productivity, as well as honing leadership skills.

Next Gen Fashion Retail

Though clothing fads aren’t the first thing people usually associate with MBA education, fashion is its own industry, and a cutthroat one at that. As part of its Luxury and Fashion MBA, New York University’s Stern School of Business offers a course on the future of fashion retail. In this course, students learn about the ever changing fashion landscape and the challenges that lie ahead as the internet cuts out the middleman between brand and customer.

Creativity

Though analytical thinking is important for many aspects of business, creativity is the driving force behind most innovation and problem-solving. NYU Stern’s Creativity class nurtures students’ potential for true out-of-the-box thinking in both work and life. MBA’s learn about the science of creativity and experiment with different creative approaches to problems.

Nobel Thinking

In the Nobel Thinking course at London Business School, students use actual Nobel Prize-winning topics to explore what makes a groundbreaking idea and how to emulate the type of thinking that leads to real breakthroughs. Each session chooses a topic, led by a faculty member, and explores the idea, motivations, and contributions that led to the Nobel award. The elective makes full use of LBS’s notable faculty as well as a number of guest lecturers.

Image result for london business school campus

The Nobel Thinking course at LBS utilizes the school’s vast array of celebrated guest lecturers.

Self Awareness

London Business School also offers a Self Awareness course that helps B-schoolers learn about themselves, and their own needs and motivations. Though studying self awareness may seem more like therapy than school, more and more MBA programs are emphasizing the value of authenticity in business. Relationships are essential in business, and the Self Awareness elective trains students to understand how they are perceived by others, so they can build connections and trust as they navigate their industry.

Cleantech to Market

At UC Berkeley’s Haas School of Business, MBA’s who take the Cleantech to Market course get to team up with scientists from the Lawrence Berkeley National Laboratory to work on marketing advances in in solar, biofuel, battery, and smart grid/energy management tech. Business students help scientists commercialize the latest advances in sustainability.

Image result for haas business school campus

The UC Berkeley Haas School of Business Cleantech to Market bridges the talent’s of the schools MBA candidates and scientists from the Lawrence Berkeley National Laboratory.

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Jun 18, 2018

Columbia Finds Surprises That Hurt Advertisers, and More – New York City News

Hurts Advertisers

What’s going on in New York business schools this week?


Study by Columbia Business School Finds Search Tools Like Broad Match Can Hurt Advertisers More Than It HelpsColumbia Business School Blog

New research co-authored by Columbia Business School associate professor of business Kinshuk Jerath calls into question the efficacy of search tools like broad match, which automate the process of “figuring out all the possible keywords that consumers might search for.”

According to the article, paid search ad spending will reach nearly $40 billion in the U.S. alone by 2019. Jerath writes, “Tools like broad match have led to too many advertisers competing over the same keywords, because now bidding on keywords is so easy. The result is that the search engines are actually the only real winners.”

In a paper entitled Keyword Management Costs and “Broad Match” in Sponsored Search Advertising, Jerath and co-authors Wilfred Amaldoss from Duke Fuqua and Amin Sayedi of UW Foster found that “broad match is only effective to a point, a threshold driven largely by the accuracy of broad match that is controlled by the search engine, not the advertiser.”

“Anything that makes advertising cheaper creates more competition—and can ultimately hurt your return on investment. “

You can read more of the research here.

Deloitte CEO Cathy Engelbert to Lehigh Graduates: ‘Do What Hasn’t Been Done’Lehigh College Business and Economics Blog

Deloitte CEO Cathy Engelbert, Lehigh College Business and Economics ’86 graduate, used her recent commencement address to share three life lessons that stressed to graduates of Lehigh’s 150th Class the importance of “always remembering what matters to them most.”

Engelbert advised students to “do what hasn’t been done” and “find creative, impactful ways of using new technologies for good.” She said, “I encourage you to stay optimistic and play an active, key role in carving the path leveraging your uniquely human skills—like creativity, empathy, communication, and complex problem-solving.”

Her second piece of advice was to “schedule your personal updates,” just as one might update “various devices to ensure they are operating at peak performance.”

Engelbert’s third and “most important” lesson was to “stay anchored on what matters to you most.”

“I’m sure many of you have a purpose you’re passionate about. That doesn’t end today with graduation. You can carry that through whatever you’re going to do next … from graduate school to entering the workforce. There’s a push to come together as social issues grow in depth, severity and priority. I challenge you to take a bold stance and make a difference in your day-to-day work.”

Read the full commencement report here and footage from the ceremony below.

Professor Scott Galloway discusses how Walmart is positioning itself to compete with AmazonNYU Stern News

NYU Stern School of Business professor of marketing Scott Galloway was recently interviewed as part of a CNNMoney piece on Walmart’s plan to take on Amazon as the country’s preeminent universal retailer, particularly when it comes to online grocery delivery. Galloway writes:

“Walmart is the only firm that has the management, capital and the scale to compete with Amazon. They’ve probably done as good a job of getting off their heels and on their toes as any retailer in the world.”

You can read the full story here.

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