Impulses, a Culinary EMBA, and Immigration Figures – Boston News
Let’s explore some of the most interesting stories that have emerged from Boston business schools this week.
How God Influences Your Grocery Bill – Questrom School of Business Blog
BU Questrom Professor of Marketing Didem Kurt recently co-authored new research with the University of Pittsburgh’s J. Jeffrey Inman and Harvard’s Francesca Gino that explored links between “grocery sales data and rates of religious adherence in thousands of counties across the country.”
According to the study, “religion and religious messages were linked to lower spending.”
People who were reminded of God’s presence were less likely than another control group to spend money on “impulse purchases such as magazines and gum,” an effect that the researchers note “persisted whether or not an individual described themselves as religious.”
Kurt explains, “We attribute this result to the notion that thinking about God reminds people of commonly shared values—such as frugality—even if they don’t believe in God. Managers may want to consider proximity to houses of worship when choosing a retail location. They need to be cognizant of the effect of religious cues and reminders on consumer spending.”
You can read the full article here and check out the complete paper on Science Direct.
A Full-Course Meal – Sawyer Business School Blog
The Sawyer Business School Blog recently profiled David Lanci, EMBA ’02, who after many years as a chef, shifted into the food services industry and founded NexDine, which offers “catering and dining services to corporations, schools, colleges, and senior living facilities around the country.”
Lanci told the Sawyer blog that his Suffolk EMBA “gave [him] the confidence to go out and start this company. One thing I really learned from my EMBA is to take a holistic view of everything and never have a singular view. It’s not just about what’s on the plate.”
NexDine founder David Lanci, EMBA ’02
Lanci continues:
“I realized that how you communicate with the people in the group has a dramatic impact on the outcome. I realized it wasn’t just out of sheer will you could get something done. You had to collaborate, and that was the aha moment for me.”
He concludes, “Food is almost the easy part. It’s just as challenging—if not more so—to manage people, manage clients, manage budgets. And in our industry, we’re not making widgets. We can’t do everything the same way for every client. Every location is different. People’s appetites are different.”
You can read the full interview with Lanci here.
Undocumented Immigrant Population Roughly Double Current Estimate – MIT Sloan Newsroom
According to new research from MIT Sloan’s Mohammad Fazel-Zarandi and Yale’s Edward Kaplan and Jonathan Feinstein, “the number of undocumented immigrants living in the country is about 22.1 million, nearly twice the most prominent current estimate of 11.3 million.”
Fazel-Zarandi explains, “It’s likely that undocumented immigrants are more difficult to locate and survey than other foreign-born residents and if contacted, they may be inclined to misreport their country of origin, citizenship, and number of household residents, fearing the legal consequences of revealing their status.”
He continues:
“A common argument in favor of a tougher immigration policy is that people who have entered the country illegally elevate levels of violent criminal activity.”
“Whatever the extent of criminality that is assessed, it’s clear that crime statistics be thought of in relation to a substantially larger population of undocumented immigrants. This lessens the risk in per capita terms. What’s acceptable for a population of 11 million is unlikely to be sufficient for a population of 22 million.”
You can read the full article here.
The Case for Business Curiosity from Harvard, and More – Boston News
Let’s explore some of the most interesting stories that have emerged from Boston business schools this week.
The Business Case for Curiosity – Harvard Business Review
Harvard Business School Professor of Business Administration and Behavioral Scientist Francesca Gino recently published an article in the Harvard Business Review in which she elaborated on the “benefits of and common barriers to curiosity in the workplace.”
Professor Gino points to research, which offers “three important insights about curiosity as it relates to business”
- Curiosity is essential to the performance of an enterprise, leading to “fewer decision-making errors, more innovation, reduced group conflict, and more-open communication and better team performance.”
- By “making small changes” to organization and management, leaders can do more to encourage their employees’ curiosity
- Leaders fear curiosity “will increase risk and inefficiency.”
To address these three insights, Professor Gino offered “five strategies that can help leaders get high returns on investments in employees’ curiosity and in their own”:
- Hire for curiosity.
- Model inquisitiveness.
- Emphasize learning goals.
- Let employees explore and broaden their interests.
- Have “Why?” “What if…?” and “How might we…?” days.
She concludes, “Maintaining a sense of wonder is crucial to creativity and innovation. The most effective leaders look for ways to nurture their employees’ curiosity to fuel learning and discovery.”
You can read more about the business curiosity research here.
Occasional Breaks Can Make Groups Smarter – Questrom School of Business News
BU Questrom’s Jesse Shore recently co-authored new PNAS research, which finds that scientists who integrate “short breaks into problem-solving sessions improves both the average performance of the group and increases the likelihood of getting the best solution.”
The study, which was co-authored by Harvard’s Ethan Bernstein and David Lazer, has “implications for the way we use always-on collaboration software, such as Slack and Google Docs.”
Shore explains, “In many of these [collaborative software tools], the goal seems to be to keep people constantly aware of what others are doing. But the reality is that if you’re getting an alert every time something happens and you’re not taking the time to work separately and have your own independent thoughts, it may hurt the group’s overall ability to solve complex problems.”
You can find the full article here.
Sound Advice: Marketing Students Help Sonos Better Understand Its Customers – Suffolk Experience
The Suffolk Experience recently highlighted Sawyer Business School marketing research collaboration with Sonos, a “go-to source for high-quality home sound systems” that just so happens to be within walking distance of campus.
To accommodate the prediction that over “50 percent of all searches worldwide will be done by voice within four years,” Sonos had thrown its hat in the voice-assistance ring with Apple’s HomePad, Amazon Echo, and Google Home. The company reached out to Sawyer to better understand how late millennial 18-to-24-year-old consumers interact with voice-assistant speakers.
Sonos Consumer Insights Manager Dennis Brosnan writes, “Sonos likes working with Sawyer Business School students because the analysis and recommendations they present are often different than the approach we would take.”
You can read more about the Sonos research here.
USC Marshall Research Finds Creative Criminals May Not Be Punished
Research from the USC Marshall School of Business may give new insight into the nuances of how people make moral judgments. The research from Scott Wiltermuth, Associate Professor of Management and Organization found that people are more likely to receive leniency if they break the rules in an original and clever way. Researchers believe that more lenient moral judgments and punishments are prompted by a respect for ingenuity.
