Finding SoCal’s Most Affordable MBAs
The first thing that springs to mind when thinking about Southern California is its reputation as the nation’s capital of all things glamorous and sun-kissed, but there is actually another side many may not consider.
Continue reading…USC Marshall Honored with Two Telly Awards, and More – Los Angeles News
Check out some of the top news stories coming out of the Los Angeles metro this week, including USC Marshall earning a pair of Telly Awards for its Online MBA program.
The Taos Institute Recognizes Dr. Gary Mangiofico as the 2018 Honorary Associate – Graziadio Business School Newsroom
Dr. Gary Mangiofico, Executive Professor of Organization Theory and Management at the Pepperdine University Graziadio Business School, was recently honored by the Taos Institute as a 2018 Honorary Associate for his contributions to the field. An international network of scholars, the Taos Institute is dedicated to exploring the way social theory and language overlap in the professional space. Honorary Associates like Dr. Mangiofico are selected based on work the institute believes has impacted and advanced their overall mission and ideals.
Dr. Mangiofico / Photo via bschool.pepperdine.edu
A faculty member at Graziadio since 2003, Dr. Mangiofico has been an important figure in the organizational development field. In addition to his educational experience, Mangiofico has more than 20 years of professional experience, having worked as a CEO, COO, consultant, and general management executive for a variety of companies.
You can read more about the Taos Institute and Dr. Mangiofico’s work here.
Using Twitter for Product Launches: Mihaylo Management Professor Jennifer Chandler Examines Video Game Console Launches – Mihaylo Newsroom
New research from the faculty at the Mihaylo College of Business at the California State University, Fullerton, looks at important trends in business and society. Associate Professor of Management and Director of Mihaylo Graduate Programs, Jennifer Chandler, and Assistant Professor of Marketing Yuna Kim, recently looked at how Twitter factors in to the launches of new products, focusing particularly on the launch of new game consoles like PlayStation 4 and Xbox One.
By studying the language used on social media, Mihaylo faculty hope to create a standard for how company managers and marketers can use these platforms for an unprecedented connection between consumers and the products they love.
“In today’s society, consumers have a louder voice because of social media,” Chandler comments. “[A]nd when it comes to new products, this voice is crucial because everyone has the social media platform to amplify his or her opinion.”
You can check out more from Chandler’s study here.
Taking Home Two Tellys – USC Marshall News
The Online MBA program at USC’s Marshall School of Business was honored at the 39th Annual Telly Awards this past month, taking home two separate top prizes. Since 1979, the Telly Awards have honored “excellence in video and television across all screens.”
Each year, the awards receive over 12,000 entries from across the country and world. This year, Marshall’s Online MBA program was honored in the education category for their “Approaches to Strategy” series and “Approaches to Strategy: The Cold War” module.
USC’s Online MBA program has been honored multiple times by the Telly Awards already, despite being around for only three years so far. In 2016, the program won two bronze awards for the “Big Ideas in Economics” modules. Sandra Chrystal, Vice Dean for Online Education and Professor of Clinical Business Communication, commented on the program’s success.
“Everyone at Marshall shares the goal of quality online programs,” Chrystal said in a press release from the business school. “We are very proud of this recognition.”
You can read more about the USC’s Online MBA program here.
The Aetna-CVS Merger, Graziadio Name Change and More – Los Angeles News
We’ve rounded up some of the top stories from business schools in the Los Angeles metro this week.
Will the Aetna/CVS Merger Transform American Health Care? – Mihaylo News Room
Xiaoying Xie, finance professor at the Mihaylo College of Business at California State University, Fullerton, weighed in this week on the potential upcoming Aetna-CVS merger. The deal, which was approved by both companies’ shareholders in December 2017, remains to be confirmed by the federal Department of Justice.
A specialist in insurance studies, Professor Xie believes there may be potential benefits to the merger. By combining insurance companies, medical providers and pharmacy services, Xie says, benefits will be passed on to the consumers in the form of convenience and lowered costs. “It may possibly lower the overall health care costs through offering a one-stop solution for minor medical services and helping members manage their chronic diseases more cost-effectively.”
To read more about the merger and Professor Xie’s research, click here.
Fishing for Profits: UCLA Anderson Field Study Team Dives Deep into Galapagos Tuna Supply Chain – UCLA Anderson Blog
MBA students at the UCLA Anderson School of Management recently gave their final presentations as part of the school’s Applied Management Research (AMR) program. AMR is the country’s first ever business school field study program, partnering students with top organizations to solve an important strategic problem. MBA students in the AMR program complete research projects in place of a thesis, and this year that included four Anderson teams partnering with Conservation International, an organization that connects student consultants with local experts and indigenous groups.
This year’s teams were sponsored by the Center for Global Management and included collaboration with Conservation International to develop sustainable solutions and boost economies throughout centers of environmental importance throughout the world.
UCLA ’18 MBA students Daniel Osorio, Traci Kuratomi, Will Berman, and Kevin Oswald (left to right) in the Galapagos / Photo via blogs.anderson.ucla.edu
“Going to the Galapagos Islands provided a wealth of information crucial to the success of this project, which would have been impossible to gather otherwise. At the same time, we greatly enjoyed meeting people in the local community and each of us has been left with memories we will take well beyond the conclusion of this project,” the group said.
Click here to read more about the Applied Management Research and the story of the UCLA Anderson team.
Pepperdine University Announces Business School Name Change – Pepperdine Newsroom
The Graziadio School of Business and Management at Pepperdine University officially changed its name to the Pepperdine Graziadio Business School, effective late last March. According to dean Deryck J. van Rensburg, the change reflects the school’s future, unifying under one consistent brand while enabling the business school to maintain its connection to Pepperdine.
The renaming of the business school is just one step in a comprehensive strategic plan for the school, which has been laid out in a document called ASPIRE 2025.
“As Pepperdine continues to set standards for progress and innovation, the renaming of the Graziadio School of Business and Management is an exciting part of the momentum that will propel the University into a new era,” said Pepperdine president Andrew K. Benton.
Click here to read more about the renaming and the future of Graziadio.
California Job Growth, and More – Los Angeles News
We’ve rounded up some of the biggest news coming out of Los Angeles business schools this week.
California Gains 35,500 jobs, and Unemployment Falls to Record-Low 4.4% – Los Angeles Times
In a recent interview with the Los Angeles Times, Pepperdine University Graziadio School of Business and Management economist Dave Smith spoke about California’s remarkably positive streak of job growth, saying, “I don’t see how we can avoid decent wage growth, which is a positive thing for workers.”
“In Los Angeles County in January, employers added 7,200 jobs. In Orange County, payrolls rose by 4,300; in the Inland Empire they increased 2,000.” – Andrew Khouri, Los Angeles Times
You can read more about the story from the Los Angeles Times here.
Graduate Career Mentor Programs for Spring 2018 – CSULB Newsroom
The Graduate Career Mentor program for spring 2018 at the California State University, Long Beach College of Business and Administration kicked off on February 12th, continuing its work of connecting industry professionals with current CSULB graduate students. Currently, 20 graduate students in both the MS Supply Chain Management and Accelerated MBA program have mentors.
The program, which is overseen by assistant director of graduate business career services Michelle Levy, aims to pair current students with professionals to develop a strong mentor-mentee relationships. Not only will the mentor help students navigate through their business degree, but will also vastly expand their professional network, offering professional advice and helping discover new opportunities.
Click here for more information on the Graduate Career Mentor Program at CSULB, or to learn how to become a mentor yourself.
YouTube Will Add Information from Wikipedia to Videos About Conspiracies – The Verge
YouTube CEO and UCLA Anderson MBA alumni Susan Wojcicki has been dealt an unfortunate hand with her company; being forced to confront the rise of conspiracy theories.
Wojcicki spoke about the way YouTube is changing its methods at South by Southwest in Austin, saying, “When there are videos that are focused around something that’s a conspiracy—and we’re using a list of well-known internet conspiracies from Wikipedia—then we will show a companion unit of information from Wikipedia showing that here is information about the event.”
Buzzfeed technology reporter Ryan Mac recently discussed the issue in more detail on his Twitter feed, noting those utilizing the site to spread conspiracies tend to craft shady or out-right false information much faster than Wikipedia can counteract it.
.@SusanWojcicki “If there is an important news event we want to be delivering the right information.”
Minutes later she says, “We are not a news organization.”
— Ryan Mac (@RMac18) March 13, 2018
Find out more about Wojcicki and YouTube’s attempts to curb toxic conspiracies here.
