The New Loyola Marymount Campus, UCLA on Cultural Saving Habits, and More – Los Angeles News
As we head into the final stretch of 2018 and the holiday season, we highlight some of the biggest stories coming out of the Los Angeles business school scene.
LMU Los Angeles Expands New Campus Offerings – Loyola Marymount News
2018 saw several significant changes at Loyola Marymount University’s College of Business Administration, laying groundwork for even further future expansion.
A new Dean, Dr. Dayle Smith, began his tenure in June, and the school also welcomed Joe O’Hannigan, Associate Dean of Graduate Business programs. In August, the EMBA’s Playa Vista Campus at Silicon Beach opened to the wider campus and community as a hub for graduate and professional education. In 2019, LMU will continue to increase its business school programming at Playa Vista.
“Being in the middle of the action makes us an even more attractive educational partner, and it also allows us to help influence the ideas and innovations that are emerging from Silicon Beach” Dean Hannigan says.
Among the new business degrees will be masters of science in business analytics and management, in addition to a variety of executive education certificates in film; leadership skills in the modern workplace and nonprofit management.
You can learn more about the recent Loyola Marymount University College of Business Administration changes here.
UCLA Anderson Professor on the Savings Habits of Immigrants – UCLA Anderson Review
UCLA Anderson Professor of Economics Paola Giulano, along with colleagues from the London School of Economics, recently published research on the savings habits of immigrant communities.
When individuals leave home, the team asked, what happens to the way that they save their money in the destination country? After observing 40,000 households in the United Kingdom, one of the largest destinations worldwide for immigrants, the team came up with a number of scenarios.
Basing their discoveries on total amount of monthly savings; tendency to save; and the degree to which wealth either changes or not over a period of time, the team revealed that families who saved in their home countries tended to save more across generations when they arrived in the UK. At the higher end of this scale were China and Ireland, and at the lower-saving end were Uganda and Pakistan.
You can read more about the team and their research here.
Graziadio Climbs Ten Places in Bloomberg Rankings – Graziadio News
Pepperdine University’s Graziadio School of Business rose ten places in Bloomberg Businessweek‘s 2018 list of best business schools to 65th overall.
Dean Deryck J. van Rensburg said of the elevated standing, “Considering there are nearly 2,000 business schools globally, to be ranked in the top 65 sends a clear message to high-achieving professionals that we are delivering positive outcomes, both on-site and online, for our students.”
Graziadio is also a leader on Bloomberg‘s list of entrepreneurship programs, ranking 13th in the U.S. and 16th globally. The Princeton Review also gave Graziadio a nod, ranking it the 14th best online MBA and the 7th best on the ‘Greatest Resources for Minority Students’ list.
“The continued recognition as one of the country’s finest institutions for business education is driven in part by our core values of integrity and innovation, as well as our desire to shape leaders that drive meaningful, positive change in their global organizations and communities,” van Rensburg says.
The New Pepperdine STAPLES Center Classroom, and More – Los Angeles news
Happy Friday! Let’s take a look at some of the biggest news coming out of Los Angeles this week.
Want Better Growth? Toss Out The Marketing Playbook – CGU Drucker School News
Claremont Graduate University’s Drucker School Chair in Management and the Liberal Arts, Bernie Jaworski, suggests that to compete in today’s emerging markets, traditional ‘by the book’ strategies must take a back seat.
Jaworski recently co-authored The Organic Growth Playbook: Activate High-Yield Behaviors To Achieve Extraordinary Results – Every Time with Robert Lurie. In it, they explored the stories of four companies who achieved rapid growth by eschewing standard marketing approaches.
Through their research, Lurie and Jaworski discovered that a “more holistic approach to customers’ purchasing behaviors” leads to long term revenue increases. The authors believe that the underlying consumer behavior behind the success or failure of certain products is the key to making the right decisions.
Lurie is the current Vice President of Corporate Strategy at the Eastman Chemical Company. The Organic Growth Playbook is available now from the American Marketing Association.
Graziadio Forms New Classroom in the STAPLES Center – Pepperdine Newsroom
The Anschutz Entertainment Group (AEG) and Pepperdine University’s Graziadio Business School are teaming up to establish a classroom in the STAPLES Center. The class will serve as a hub of programming for Graziadio’s sports and entertainment management programs.
Students in this one of a kind classroom will gain the opportunity to hear a ‘best-in-class’ speaker series hosted by AEG, which will allow them a glimpse at the operations of one of the nation’s most popular sports and entertainment venues.
Pepperdine President Andrew K. Benton says of the partnership, “As the exclusive education partner of STAPLES Center … we look forward to providing our sports and entertainment students with a premier educational experience that will uniquely prepare them to shape the future of their industries.”
You can learn more about the brand new classroom opening here.
V For Victory – USC Marshall News and Events
USC’s Marshall School of Business offers Global Leadership Program (GLP) students a chance to see a side of business school that many aren’t accustomed to—the side occupied by veterans of the U.S. armed forces.
Ninety-five freshmen in the GLP joined with thirty-two Master’s of Business for Veterans (MBV) students for military-style exercises meant to enhance physical discipline while developing their leadership, strategy, and communication skills.
Professor Emeritus Robert Turrill, Academic Director of the MBV program, says, “We wanted our vets interacting with our freshmen. We thought there was a lot of sharing to take place … They hear a lot about corporate leadership, and I wanted them to hear about military leadership and see where the overlaps are. This group of veterans knows leadership quite well, and they have a lot to give.”
GLP students are just embarking upon their educational experience, but they were able to offer the vets a glimpse into their lives which was just as valuable.
Eugenia Hang (GLP ’22), says, “I think this is really important for the students to experience and reflect on these concepts, like integrity, [and] communication … One of the takeaways I got was sacrificing personal gains for the collective benefit.”
You can read more about the recent USC Marshall event here.
Graziadio Alum on the Growth of LA’s Startup Scene
A Pepperdine University Graziadio School of Management MBA alum recently took to the keyboard to author an article on the thriving entrepreneurial community in Los Angeles.
Nobel Chang, (MBA ’15) co-founded Radiant Sky Energy, an asset management company specializing in the business of solar power.
Pepperdine Graziadio’s Mark Allen on the Future of Performance Reviews
Ah, the joys of the annual performance review. In a recent blog post, Mark Allen of Pepperdine University’s Graziadio School of Business and Management argues in favor of a better way.
Allen, a practitioner faculty member of organizational theory and management at Graziadio, devoted a recent post to examining employee performance reviews, which while they may bring some rewards also come with the high price of stress.
Pepperdine MBA’s Winning Baby Product Earns High Honor
A Pepperdine University Graziadio School of Management (Graziadio School) MBA alumnus recently won the “Best Product of the Year” award for a project that he developed while pursuing his degree.
Paul Martello, who graduated from Graziadio in 2013, brought the ‘Yummy Spoon’ into fruition while a student in the Entrepreneurship program. He received the award at the ECRM Baby & Infant trade show, the largest of its kind in the country. Continue reading…