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Sep 14, 2016

Graziadio Professor Bernice Ledbetter on the Behavior of Entrepreneurs

Dr. Bernice Ledbetter, Chair of the Master of Science in Leadership and Management degree program at Pepperdine University’s Graziadio School of Management, contributed to a recent story in the Los Angeles Business Journal.

The story, entitled “Meal Replacement CEO Served up Futile Fight”, discusses the recent indictment of Robert Rhinehart, head of meal replacement company Soylent. Soylent, which has received varying degrees of both positive and negative press for being an ‘engineered’ food product, is now in the spotlight for a different reason.

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