Jun 18, 2015
Drucker Professor Bernie Jaworski Receives AMA Lifetime Achievement Award
Bernie Jaworski, the Peter F. Drucker Chair in Management and the Liberal Arts at Claremont Graduate University’s Drucker School of Management, has received The 2015 Mahajan Award from the American Marketing Association (AMA).
According to the AMA, Jaworski is one of the country’s most highly cited and influential marketing scholars: three of his articles on market orientation have been cited more than 15,000 times and have led to a stream of other research from academics around the world. Continue reading…