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Jan 24, 2017

The Best Marketing MBAs in Chicago

Best Marketing MBAs

Technology has shifted the face of marketing faster than the speed of a tap on a touchscreen, and even the best marketing MBAs have to keep up with the dizzying pace. Social media and big data surround us to such an extent that in a way, anyone who is a consumer has also become a marketer.

A decision to pursue a marketing MBA brings with it the challenge to remain competitive and aware of this ever evolving landscape. In the Windy City there are a wealth of options for pursuit of a marketing MBA. Following is a glimpse at some of the metro’s offerings.

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Jan 10, 2017

A Closer Look: Marketing MBAs in New York City

Marketing MBAs

MBAs who decide to specialize in marketing have a wealth of options in a data-driven world. Analytics, social media and the ever evolving power of branding have permeated our daily experience, opening doors for graduates that didn’t exist even a decade ago.

For prospective Marketing MBAs, the New York metro area is clearly a top destination. The city holds endless possibilities as one of the world’s epicenters of commerce and culture, and an education there will yield a network that is beyond comparison.  Following is a look at some of the options if a marketing MBA in the New York region is on your radar.

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Oct 19, 2016

Hot MBA Jobs: Marketing Manager

MBA Jobs Marketing Manager

If there’s one career field that has grown by leaps and bounds and changed dramatically over the last few years, it’s marketing. In the era of Mad Men, marketing and advertising were only for the large companies that could afford to buy commercials, billboards and magazine placements. Now, marketing management is a necessary part of any and every business no matter if it’s a one-person startup or a multi-billion dollar organization.

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Aug 26, 2016

Lehigh Professor’s Research Reveals a Truth of Mobile Marketing

mobile Marketing

Before you take out your smartphone to grab dinner, groceries or toiletries delivered right to your door, consider this from a Lehigh University of Business And Economics assistant professor of marketing: Mobile purchases may not be profitable for business in the long term.

While it’s tempting to buy with inspiration from both convenience and trends, the reality of the future for the global marketplace is different.

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May 20, 2016

Rutgers Camden Student First to Enroll in Accelerated BS-MBA Program

Rutgers School of Business, Camden (RSBC) will enroll its first student in its dual degree five-year accelerated BS-MBA program.

Dejana Bogdanovic will begin her masters’ courses in her senior year, and she says that she’s prepared for what’s sure to be a rigorous schedule.

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