Discover How Elective Courses Work for the Foster Hybrid MBA Program
Beyond the traditional full-time and part-time MBA program options available at the University of Washington’s Foster School of Business, there is also the Hybrid MBA program. This unique work-compatible MBA option allows students to complete 95 percent of their program work online with only 5 percent of sessions requiring a visit to the campus. It’s a two-year program that’s ideal for working parents, business travelers, and young professionals.
In a recent Foster blog post, the school broke down how elective courses work as part of the Hybrid MBA. Just like for full-time and part-time students, hybrid students can enhance their academic studies by enrolling in five, unique two-credit elective courses during their second year.
Here’s how it will work. The Hybrid MBA is broken down into four quarters:
- Q1: Autumn, year one
- Q2: Spring, year one
- Q3: Autumn, year two
- Q4: Spring, year two
During quarter one of the Hybrid MBA, all students are required to participate in a preference survey. This survey reveals the areas of knowledge that are most interesting to the class. From there, the program team and faculty work together to determine which course topics and, thus, electives would best fit the Hybrid MBA class. Then, early in their second quarter, students receive a list of all possible electives—broken down by quarter—so that they can begin to plan their coursework for year two.
As for when students start to take their electives and how many electives they can choose between:
- Three courses offered: Students choose one elective during autumn, year two.
- Four courses offered: Students choose two electives during winter, year two.
- Four courses offered: Students choose two electives during spring, year two.
All elective courses are determined based on the interest survey completed by the Hybrid MBA students. Most often, the areas of highest interest include Finance, Entrepreneurship, Marketing, Leadership, and Data Analytics. It’s important to note that elective courses are, most likely, only offered once during the second year, so if a student sees an elective they want, they should take it when they have the opportunity.
To learn more about how the Hybrid MBA program works, take a look at this infographic designed by the Foster School.
Top MBA Recruiters: Finding A Role With PepsiCo
PepsiCo is one of the most well-known companies in the world. Known as a top manufacturer, marketer, and distributor of soft drinks and snack foods, the company also serves as a top recruiter of MBA talent in the United States. Continue reading…
Your Guide to the Best Marketing MBA Programs in San Diego
The San Diego metro is home to some of the country’s best weather and finest defense, tourism, international trade and research/manufacturing sectors. But “The Plymouth of the West” is also gaining notoriety as a rapidly growing digital marketing hub. Continue reading…
La Salle School of Business Introduces New Online MBA
In October 2017, La Salle University’s School of Business will officially launch its new Online MBA program. The program is entirely virtual, so students can earn an MBA regardless of their physical location. Courses in the program last eight weeks, with five start dates to choose from each year. Students pursuing the Online MBA can choose from a variety of specializations, such as Business Systems and Analytics, Management, Marketing, Finance and Accounting.
Continue reading…
MBA Job Recruiters: General Motors
General Motors—the Detroit automotive monolith, whose Cadillac and Chevrolet brands are American icons unto themselves—turns 110 next year. 10 years into its second century, GM is poised to shake things up in the boardroom and out on the road due in no small part to growing concerns about self-driving cars.
Top 5 San Francisco Marketing MBA Programs
Elmer Wheeler of the Tested Selling Institute famously advised would-be product-pushers to “sell the sizzle, not the steak.” Wheeler’s adage simply explains how marketing often has less do with leveraging a product’s marketplace position than it does about the subtle art of seduction. And what better way to become Don Juan or Juanita of the boardroom than to get yourself a Marketing MBA.
Although local draconian housing laws combined with an influx of indifferent techies have largely driven out the counter-cultural element that defined San Francisco, the Bay Area is still a hotspot for folks who “think different.” The natural splendor of the region, surrounded by glorious Pacific Coast beach, hiking trails at Point Reyes, and the dry flat Central Valley directly west, is also hard to top.
We took the liberty of surveying the top 5 San Francisco Marketing MBA programs for you:
UC Davis Graduate School of Management
UC Davis offers an MBA concentration in marketing that prepares graduates for careers in Brand Management and Direct Marketing; Product Development; Public Relations and Advertising; Market Research and Marketing Consulting. The concentration emphasizes the development of new products, “conducting market research, planning advertising and promotion programs, creating marketing strategies, providing superior customer service, understanding e-commerce, developing profitable pricing strategies and brand management.”
University of San Francisco School of Management
USF’s Marketing MBA teaches students how to “build competitive advantage in the global marketplace” and run a “successful customer-driven organization” through a comprehensive understanding of market segmentation, competitive analysis, pricing strategies, public relations, advertising and distribution channels. USF graduates have gone on to upper management positions in the fields of Market Research, Sales, Advertising, Brand Management, General Management and Management Consulting.
San Francisco State University College of Business
SFSU’s MBA Emphasis in Marketing teaches students how to harness a “blend of creativity and analysis” in order to give their target market the “right combination of product, price, place and promotion.” SFSU gives students an opportunity to explore a wide variety of marketing applications: advertising, branding, channel management, customer relationship management, data analytics, marketing research, pricing, public relations and sales. SFSU marketing graduates have gone on to work for Apple, Clif Bar, Clorox, HP, Kaiser Permanente and Samsung, among others.
San Jose State University’s Lucas Graduate School of Business
SJSU’s Marketing Concentration was designed to “spark student innovation and provide multi-disciplinary opportunities through an academically challenging curriculum“ that focuses on “the business functions concerned with market definition and objectives, product or service development, customer segmentation and product positioning.” SJSU Marketing graduates go on to careers as market and survey researchers; product managers; product marketers; marketing analysts; sales representatives; retail managers; direct marketers; channel and distribution managers; marketing communications and web marketers.
Santa Clara University’s Leavey School of Business
SCU’s Leavey School of Business offers a Marketing degree that emphasizes “the latest in web and mobile marketing [and] quantitative methods for gathering precise, useful data” so your brand can “connect with customers and build brand recognition.” SCU offers student internships at large area companies like Google and Facebook, as well as a number of study abroad opportunities. SCU Marketing graduates go on to positions within the high-tech, financial services, retail, real estate consulting and nonprofit fields. Examples include: retail advertising, sales, new product development, market research, Internet marketing and supply chain management.
