Top 5 Seattle Startups to Watch
Not only is Seattle home to top corporations such as Amazon, Microsoft, and Starbucks, it’s also home to a variety of startups. While the giants are growing with increasing speed, so are the smaller companies. Continue reading…
Ivey School Partners with Microsoft to Promote Women in Tech Careers
For the third year in a row, Microsoft Hong Kong has partnered with Western University Canada’s Ivey Business School and The Women’s Foundation to inspire women to pursue a tech career. The partnership is for GirlSpark, a four-day camp that exposes young women to the wide range of opportunities available in the technology industry. Continue reading…
McDonough Professors Take Time to Teach Brazilian MS Execs
Executives from within Microsoft’s Brazilian subsidiary attended a special executive education course at Georgetown University’s McDonough School of Business. The five-day Microsoft Brazil Leadership Program addressed the tech company’s focus on giving their international executives insights on innovative thinking, international strategy and planning and implementing change management. The trip also featured a trip to a young innovative firm, EverFi, where discussion focused on innovation, technology and managing millennials. Continue reading…
Power of Big Data Shared at Kellogg’s Theory + Practice in Marketing Conference
This article was originally sourced from the post “True Detectives” on Kellogg’s news & events site.
Speakers who have currently or formerly represented companies such as Google, Microsoft and Booz Allen shared some advice one how today’s executives can harness the power of big data at this year’s Theory + Practice in Marketing conference held at Kellogg School of Business. They revealed the value of academics’ and practitioners’ shared focus on developing an analytical approach to customer centricity. Continue reading…