Don’t Forget These August MBA Deadlines
While many prospective business school students are in the midst of relaxing during the apex of summer, a handful of application deadlines are on the horizon near the start of the next academic year. Here are the August MBA deadlines you need to know!
Coffee Brains, Case Writing, and More – New York News
Let’s explore some of the most interesting stories that have emerged from New York business schools this week.
This Is Your Brain On Coffee: Beyond Health Benefits, Even the Smell May Fuel Higher Test Scores – Stevens Institute of Technology College of Business Blog
New research published in the Journal of Environmental Psychology finally confirmed your suspicion: yes, your coffee is making you smarter. Well, maybe. Science is tricky and all that.
In the research, officially released earlier this year, Stevens School of Business professor Adriana Madzharov and colleagues from Temple and Baruch found that the scent of coffee helped people perform tasks better and even improved test scores. Interestingly enough, the researchers concluded that the effect of even just smelling coffee could be as beneficial as consuming it.
“It’s not just that the coffee-like scent helped people in our study perform better on analytical tasks, which was already interesting,” Madzharov writes. “But they also thought they would do better, and we demonstrated that this expectation was at least partly responsible for their improved performance. In short, smelling a coffee-like scent, which has no caffeine in it, still has a placebo effect similar to drinking coffee.”
New research reveals that the scent of coffee can help you with daily tasks and tests, even if you do not consume it.
She adds, “This finding also has useful multiple practical implications in business for workplace professionals, architects, building developers, retail space managers and others.”
You can read the full article here.
A Rutgers Team Brings a Professor’s Lesson to Life – Rutgers Business School Blog
Rutgers Business School Professor of Marketing Can (John) Uslay recently took home first place in a recent case-writing competition put together by the University of Michigan’s William Davidson Institute.
Professor Uslay’s entry was based on Roshni Rides, a “rickshaw transportation company created and piloted by a team of Rutgers Business School students,” which won the “$1 million Hult Prize for social entrepreneurship in 2017 after a compelling presentation about how their company could help improve the lives of refugees living in the Orangi Town settlement.
Professor Uslay outlined “the challenges the team faced, specifically their effort to find a price point that would keep the cost of the service affordable and still enable the company to grow.”
You can check out the full interview with Professor Uslay here.
The Business Case for Sustainable Tourism Management of Protected Areas – SC Johnson Business Feed
Tom Olson, a recent Johnson Cornell MBA graduate, recently published an op-ed about the growing need for “developed, emerging, and frontier markets” to develop more sustainable management structures to accommodate increased tourism.
Enter the Tourism and Protected Area Specialist (TAPAS) Group; a subgroup of the International Union for the Conservation of Nature (IUCN) “dedicated to advancing sustainable tourism initiatives in protected areas.”
Olson writes that he was tasked by TAPAS Group to “analyze, develop, and recommend a revenue generation model that would be financially sustainable, align with IUCN’s values, and be accepted by the broader community of sustainable tourism professionals.”
You can read Olson’s full op-ed here.
Columbia Research Identifies Customers At Risk, and More – New York City News
Let’s explore some of the most interesting stories that have emerged from New York business schools this week.
Online Companies Beware: New Columbia Business School Research Reveals That Customers With High Activity May Be At Risk Of Leaving the Company – Columbia Business School Blog
Columbia Business School professors Eva Ascarza and Oded Netzer recently published new research that explores how “customers end their relationships with companies in new and unpredictable ways.”
Professor Ascarza writes, “Companies need to understand the ramifications of this paper, because in the digital age, the landscape on customer retention has changed. Unlike the past when a consumer might have had to physically call to end a relationship with a company, today some customers are leaving without saying goodbye.”
Professor Netzer adds, “When it comes to customer retention levels, the most important thing is acknowledging that, in this new hybrid setting, there are indeed two unique types of customers who are at risk of ending their relationship with a company.”
“If businesses want to continue amassing and retaining loyal customers, they need to identify which customers belong in which bucket and then study their individual behavioral patterns so that they can take the appropriate measures to stop them before they walk out that virtual door.”
You can check out the article and the full study here.
Analytics Career Fair Draws Dozens of Recruiters to Meet Business Students – Stevens Institute of Technology School of Business Blog
The Stevens Institute of Technology School of Business Intelligence & Analytics program recently hosted a networking event in which Bed Bath & Beyond VP of Consumer Analytics Melanie Murphy spoke “with dozens of master’s students about how their analytical insights create value in business.”
Of Stevens’ Biz Intelligence & Analytics program, Murphy writes, “The program is so well balanced, from data, to different types of analytics, to the business intelligence perspective—and the students are incredibly smart.”
She adds, “You can tell, in talking with these students, that they’ve had that experience of getting in front of people and sharing ideas.”
Bed Bath & Beyond VP Melanie Murphy (right), talks with Stevens Business Intelligence & Analytics students / Photo via stevens.edu
According to the article, recruiters from Robert Half, L’Oreal, Jefferies, and UBS, among companies, “attended the event to meet and ask questions of students about their research.”
L’Oreal Assistant VP of Human Resources Information Services Gary Winant “brought in a Stevens team to examine turnover in a particular department, and use predictive tools to recommend solutions.”
He writes, “The students here come ready to work. I met with the students twice and was impressed by their commitment. We came back to them three months later with additional questions and even though the project was over, they took the time to respond in detail.”
You can read the full report from this year’s Business Intelligence & Analytics program here.
Graduate Students Provide a Helping Hand for New Business Owners – Gabelli Connect
Fordham’s recent Entrepreneurial Law Clinic was a joint effort between the Gabelli School of Business and Fordham Law, which “brought together students to work on behalf of … social ventures that seek to create positive change in society and companies founded by low-to-moderate income entrepreneurs who otherwise would be unable to afford an attorney.”
One business the Entrepreneurial Law Clinic supported was ConBody, “a boutique gym where New Yorkers learn a workout regime” its proprietor Coss Marte developed in prison. Marte, who received business training at “Defy Ventures, a non-profit that helps formerly incarcerated individuals start businesses,” got legal counseling from Fordham law students and fundraising advice from Gabelli students.
He writes, “They’re absolutely geniuses. They shot me questions that I never really thought about, and I was like, ‘Oh, I should do that.’ They were really on top of their stuff, and really hungry in helping me.”
You can check out the full piece here.
Best MBA Internship Opportunities in the Northeast
There’s no doubt that summer internships play a critical role in an MBA student’s education and career. Not only do internships provide students with the opportunity to gain hands-on experience in the workforce, but they’re also known for helping students develop professional connections and earn top-tier salaries.
But not all internships are made equal, especially for talented business school prospects. For example, working at Apple would likely have a very different effect on an MBA’s resume than working for a small, unknown startup company down the street. And if you’re looking at the top cities across the U.S. where companies actively recruit talent, you can’t go wrong with Boston, New York City, or Philadelphia for your location. But which is the best?
In this article, we highlight the top internship destinations in each city along with the top two schools in each area that will get you where you want. Continue reading…
Paid Maternity Leave Increasing, and More – New York News
Pack up the pool gear and beach towels: let’s explore some of the most interesting stories that have emerged from New York business schools this week.
Father’s Day Data: Columbia Business School Research Demonstrates Popularity of Paid Paternity Leave – Columbia Business Blog
How has the culture of paid maternity leave been changing recently? New research from the Columbia Business School explores the topic, which has increased for 12 percent of private-sector workers in the U.S. There is still no current federal law requiring the implementation of paid maternity leave, leaving the U.S. with the precarious title as the only “industrialized” country in the world without a federally-mandated law. Individual states, however, can implement the policy, which has been increasing since the early 2000s.
Earlier this year, New York became the fourth state in the U.S. to create policy regarding paid maternity leave, alongside New Jersey, Rhode Island, and California, which implemented the law back in 2004. According to the article, “California’s paid family leave produced a 46-percent increase in fathers taking time off to bond with newborn and newly-adopted children.”
CBS professor Ann Bartel writes, “This study should help inform the conversation around paid leave, because research shows it is fundamentally a family issue – appealing to both mothers and fathers. At its core, paid family leave is a ‘dad’ issue as much as it is a ‘mom’ issue. As Father’s Day approaches, our research demonstrates that fathers will greatly utilize paid family leave if it is offered, and their employers are supportive of them taking that important time away from the job.”
You can read more about “Paid Family Leave, Fathers’ Leave‐Taking, and Leave‐Sharing in Dual‐Earner Households,” which was published in the Journal of Policy Analysis and Management, here.
How Social Media’s Powerful ‘Silent Majority’ Moves Bitcoin Prices – Stevens Institute of Technology Blog
Stevens Institute of Technology School of Business professor Feng Mai recently led an investigation to understand how social media public sentiment can significantly manipulate the value of bitcoin.
Professor Mai’s research, which was published in the Journal of Management Information Systems, encompassed scholars from Ivey, Dickinson, and the University of Cincinnati, all of whom “collected and analyzed two years’ worth of forum posts on the world’s most popular public bitcoin forum, Bitcointalk.”
The team found that “periods of increasingly positive social media commentary do in fact influence the rising price of Bitcoin significantly.” Mai writes, “We wanted to know who is affecting the price: a vocal minority, who may be biased, or the quieter majority, who do not seem to have a reason to be untruthful, or both.”
According to the article, “the “silent majority” — infrequent Twitter and Bitcointalk users who took the time to comment on the cryptocurrency’s prospects — moved prices more, as much as ten times more, when they posted positive comments.”
Mai writes, “This was a big finding, and it does seem to prove that people are trusting the silent majority much more, perhaps because they do not seem to have an agenda.”
Check out the full Stevens’ article here.
Johnson Women MBAs Boast Record-Breaking Attendance at Forté Conference – Johnson School of Management Business Feed
As we recently highlighted, Cornell’s S.C. Johnson School of Management reported that 49 Cornell students attended this year’s FortéMBA Women’s Leadership Conference in Atlanta, Georgia—29 from the two-year MBA program, seven from the one-year program, and 13 from the Johnson Cornell Tech MBA program.
The Forté Conference brings “together admitted, enrolling, and current women MBAs from Forté sponsor business schools to explore career paths, meet recruiters and mentors, and hear from today’s most influential businesswomen.”
This year’s conference featured keynote speaker Joanna Lipman, veteran journalist, chief content officer of Gannet, editor-in-chief of USA Today, and author of That’s What She Said, who spoke on “gender bias in the workplace and provided tips for how women can leverage their value.”
In addition to a Power Pitch session and a number of workshopsand panels on “on communications strategies, interviewing, design thinking, sustainable and socially responsible careers, LinkedIn, and the future of feminism, among others,” the conference also included talks from Accenture North American CEO Julie Sweet and State Street EVP and Deputy Global Chief Investment Officer Lori Heinel.
Anne Latham, Two-Year MBA ’20, writes of her experience:
“The Forte Leadership Conference was an incredible few days. I walked away feeling fortunate to have met so many of my incredible female classmates! The Dialogue with Leadership session, moderated by Dean Erika James, featuring Lori Heinel and Julie Sweet, was a particular favorite of mine, due to their incredibly engaging and thought provoking remarks. I hope we all continue to live by Julie’s advice: ‘If your dreams don’t scare you, they’re not big enough!’”
You can read the full article from Cornell here.
Forté Announces New MBAExplore Program for Pre-MBA Women
Deciding whether or not you want to go to business school to earn your MBA is not usually a spur-of-the-moment decision. There are a lot of questions you need to answer first. Is an MBA the right degree for you? How will it impact your career? Does it make sense financially? To help women who may be considering these and other questions, the Forté Foundation recently launched its new MBAExplore program. The deadline to apply is July 8th.
This half-day program gives women the opportunity to learn more about what an MBA is and isn’t. It takes women on an intimate exploration of the myths and questions surrounding business school to help them map their journey to the MBA. Women who have already traveled the MBA path teach the program, sharing their first-hand experience with participants.
Inside MBAExplore
The MBAExplore program provides valuable information around each of the following topics:
- Taking and passing the GMAT
- Financing and affording the MBA
- Understanding the classroom case study
- Figuring out if the MBA is right for you
Throughout the half-day, participants will have a chance to learn about the daily life of an MBA student. There will also be an opportunity to ask questions of business school staff as well as current MBA students. The goal is to provide every participant with the information they need to determine if the MBA is right for them.
The MBAExplore program is the precursor to Forté MBALaunch, a 10-month program designed to help prospective women business school applicants build their b-school applications. MBAExplore is all about helping women gain the confidence, guidance, and information they need to take the first step toward their MBA degree. Learn more here.
Register Today
Registration ends July 8, 2018, and the MBAExplore program will be held in Washington DC on August 13, 2018, and New York City on August 28, 2018. You can register now for just $49 at the location of your choosing. Space is limited. Don’t miss out.
