Start-Up Spotlight: Kellogg’s David Hegarty and Fixed
This article was originally sourced from Start-Me-Up: David Hegarty ’07, part of Kellogg’s “Start Me Up” series, which spotlights members of the Kellogg community who are putting their entrepreneurial visions into practice.
David Hegarty constantly had issues with parking tickets. A Dubliner living in San Francisco, the Kellogg School of Management alum managed to accumulate four parking tickets over a few weeks last year. It was at that time that the idea for his Fixed app came to him.
The iOS-only app designed so that anyone who gets a ticket in San Fran simply needs to take a photo of the citation and submit it through the downloaded Fixed app. The Fixed team, in turns, drafts a letter to contest the ticket and submits it to the city. Hegarty’s business makes money by charging users 25 percent of the cost of the ticket if they overturn it successfully. If they fail to overturn it, there’s no financial obligation to Fixed — the user must simply pay the ticket to the city. Continue reading…
