Dec 1, 2016
Imperial College Hosts MBA Idea Couture Workshop
Recently, full-time MBA students at Imperial College Business School earned a special treat. They attended a unique, storytelling workshop led by Charles Andrew and Alexis Scobie of Idea Couture—a global strategic innovation and experience design firm. Focused on storytelling techniques in business, the workshop was held as part of the Design Thinking and Innovative Problem Solving core module. Continue reading…